With over 50 years of business operation, this ETK client is an acknowledged leader in the development and manufacture of measurement and control solutions for industrial processes, playing a dominant role in the food, bulk and tobacco; film extrusion and converting; cable and tubing; and metals industries.
Headquartered in the USA, with operational facilities in the UK, Germany, France, Italy, Japan and China, a network of Sales and Service distribution channels in more than 60 countries around the world, and a financial portfolio of £3billion.
Summary of Requested Service(s)
The client approached ETK, requesting to get into Nigeria through one of our market entry services (Distributor/Agent Selection) to enable them secure credible Distributors/Partners for their wide range of precision measurement equipment, as part of their business expansion strategy into West Africa.
ETK carried out extensive local market research, and shortlisted viable/credible partners for the client in Nigeria. Further advisory services were provided to them and the most viable partner – a major distributor of measurement equipment in Nigeria was selected. ETK successfully launched the company into the Nigerian business space, marking a major milestone for them to establish themselves as a key player in one of Africa’s largest machinery/equipment markets.